--- title: HubSpot Starter vs Professional vs Enterprise Flexible Seats Pricing (EMEA) description: "Compare HubSpot Starter, Professional and Enterprise on seats-and-credits pricing: who each edition suits, limits, features and add-ons." --- [Prime B2B ServicesHubSpot · B2B marketing · AEO](https://primeb2bservices.com/?hsLang=en) [Book a call](https://primeb2bservices.com/en/contact-us?hsLang=en) - AI & AEO AI & AEO Your buyers already ask AI. 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This comparison shows the typical size of business for each edition and what changes from one to the next, so you can match an edition to your business. For how editions fit with seats and credits, start with our [guide to HubSpot seats-and-credits pricing](https://primeb2bservices.com/en/blog/hubspot-seats-and-credits-pricing-a-guide-for-emea?hsLang=en). ## One edition for the whole account On seats-and-credits pricing, HubSpot isn’t sold as separate hubs: whichever edition you choose gives you the whole customer platform at that level. An account is bought in one edition, and mixed-edition subscriptions are not supported, so the useful question is which edition your organisation as a whole needs. ## Which edition fits your business Which edition fits depends on how complex your organisation and your data are. The number of paid users and contacts is a good first signal: | Edition | Typical size | | --- | --- | | Starter | Up to 10 paid users, typically under 5,000 contacts | | Professional | Under 50,000 contacts | | Enterprise | Over 50,000 contacts | These figures describe the typical customer for each edition. The limit that applies to your account is its record capacity, shown in the next table. ## Limits and support by edition | | Starter | Professional | Enterprise | | --- | --- | --- | --- | | Paid users | Up to 10 | More than 10 | More than 10 | | Records | 25,000 | 250,000 | 15 million | | Root domains | 1 | 1 | Up to 3 | | Calling min. per GTM Seat / month\* | 100 | 250 | 500 | | Conversation records per GTM Seat / month | 50 | 250 | 350 | | API calls / day | 250,000 | 1 million | 1 million | | Support | Email, chat | Email, chat, phone | Email, chat, phone | \*Calling is not available in every country, on any edition, and the included minutes of all GTM Seats are pooled at account level. Analysing conversational records beyond the included number uses HubSpot Credits. Each step up raises record capacity and the allowances per GTM Seat, and Enterprise is the only edition with more than one root domain. Within those root domains, Starter connects 1 subdomain and 1 country-code domain, while Professional and Enterprise connect an unlimited number of subdomains and country-code domains. ## Contacts and records Marketing contacts count as records within your record capacity rather than as a separate charge. They share the limit with other objects such as deals and tickets, and CRM activities such as calls, notes and meetings count towards it too. Email is charged per send rather than per contact, and all your contacts are available for ad targeting. If your database grows beyond the capacity of your edition, you can buy extra records as a limit increase (see the add-ons table below), up to 50 million records per Enterprise account. You get notice as the database grows: Super Admins are notified within 24 to 48 hours of reaching 50%, 75%, 85%, 90% and 100% of the record limit, and once the limit is reached no new records can be created. That leaves time to add capacity or tidy the database before it matters. ## Features each edition adds Each edition includes everything in the one below it and adds more: - **Starter.** AI that keeps the CRM up to date, AI agents and simple automation, segments, targeted email campaigns, calling and website chat, with Agent Builder and the Data Agent among its key features. - **Professional.** Advanced automation, tools to get found in AI search engines (AEO), social media management, the Content Agent, AI quotes, Help Desk and the Customer Agent, plus omni-channel automation, custom objects, Marketing Studio and multi-touch revenue attribution reporting. Workflows need Professional or Enterprise, which makes Professional the entry point for workflow automation. Professional and Enterprise also include HubSpot’s AEO tools, currently in beta, and AEO answers are paid for with HubSpot Credits. - **Enterprise.** A sandbox account, control over which data users can access and edit, connecting multiple HubSpot accounts, marketing email approvals and sensitive data storage. ## Seat prices by edition The edition sets the price of each seat. Our guide to [HubSpot seat types](https://primeb2bservices.com/en/blog/hubspot-seat-types-gtm-ops-view-only-and-developer?hsLang=en) explains the GTM, Ops, View-only and Developer seats and lists seat prices for Starter, Professional and Enterprise. ## Add-ons and limit increases Add-ons and limit increases cover a specific need without changing your edition: | Add-on | Price per month | Available on | | --- | --- | --- | | Brands | €1,000 | Enterprise | | Additional root domain | €100 | Enterprise | | Additional standard sandbox | €740 | Enterprise | | Transactional Email | €300 | Professional, Enterprise | | Dedicated IP | €250 | Professional, Enterprise | | Data Warehouse | €1,000 | Professional, Enterprise | | Sensitive Data | €250 | Professional | | 5 extra phone numbers | €25 | Professional, Enterprise | | 1,000 extra records | €5 | Starter, Professional | | 1 million extra records | €100 | Enterprise | Sensitive data storage is part of Enterprise, and the Sensitive Data add-on is available for Professional; HIPAA-covered healthcare data is supported only on Enterprise. ## Professional or Enterprise? Some needs are met only on Enterprise. If your team has one of them, Professional won’t cover it: - a sandbox account, control over which data users can access and edit, connecting multiple HubSpot accounts or marketing email approvals; - the Brands add-on, or an additional root domain; - HIPAA-covered healthcare data. Enterprise is also the typical edition for a database of more than 50,000 contacts. If you are close to the Professional record limit, compare the price of extra records in the table above with the step up to Enterprise. Price both options with your real mix of seats and expected usage. Our [HubSpot Credits guide](https://primeb2bservices.com/en/blog/hubspot-credits-explained-uses-rates-and-control?hsLang=en) covers the usage side. The [purchase planning checklist](https://primeb2bservices.com/en/blog/planning-a-hubspot-purchase-seats-and-credits-checklist?hsLang=en) lists the figures to collect. ## Frequently asked questions ### Which HubSpot edition suits a small team? Starter fits up to 10 paid users or, typically, a database of under 5,000 contacts. If you need workflows, look at Professional. ### Which HubSpot edition do I need for workflows? Professional or Enterprise; workflows are not part of Starter. ### How many users can a Starter account have? Up to 10 paid users; Professional and Enterprise allow more than 10. ### Do I pay for marketing contacts separately? No. Marketing contacts count as records within your record capacity, and email is charged per send. ## Sources - [HubSpot Flexible Seats-and-Credits Pricing — Product & Services Catalog Supplement](https://www.hubspot.com/flexible-seats-and-credits-pricing-supplement) — HubSpot - [HubSpot pricing](https://www.hubspot.com/pricing) — HubSpot - [Use your HubSpot subscription](https://knowledge.hubspot.com/account-management/use-your-hubspot-subscription) — HubSpot Knowledge Base Sources checked between 10 October 2026 and 23 October 2026. ![Marek Kujda](https://app.hubspot.com/settings/avatar/d41d8cd98f00b204e9800998ecf8427e) **Marek Kujda** Marek Kujda is the founder of Prime B2B Services, a B2B marketing agency specializing in HubSpot, CRM and AEO. He is a HubSpot architect who builds AI marketing systems and runs live pipeline through them. Across his career, he has generated €5M in pipeline on HubSpot. Before founding the agency, he was Head of Marketing at a B2B software company operating in five markets and led marketing at OptiBuy (WNS Procurement) across DACH and MEA. Earlier, he worked as a market analyst at IDC and started his career at Microsoft Poland. He writes about AI in B2B marketing, AEO, CRM and RevOps, and the security of connecting AI agents to customer data. ## Want this to work in your company? A 30-minute call about your pipeline, your team and your tools. [Book a call](https://primeb2bservices.com/en/contact-us?hsLang=en) ## Keep reading ### [HubSpot HubSpot Seats-and-Credits Pricing: A Guide for EMEA 2 Nov 2026](https://primeb2bservices.com/en/blog/hubspot-seats-and-credits-pricing-a-guide-for-emea?hsLang=en) ### [HubSpot HubSpot Seat Types: GTM, Ops, View-only and Developer 2 Nov 2026](https://primeb2bservices.com/en/blog/hubspot-seat-types-gtm-ops-view-only-and-developer?hsLang=en) ### [HubSpot HubSpot Credits Explained: Uses, Rates and Control 2 Nov 2026](https://primeb2bservices.com/en/blog/hubspot-credits-explained-uses-rates-and-control?hsLang=en) © Prime B2B Services          [Privacy Policy](https://primeb2bservices.com/en/privacy-policy?hsLang=en) - [Home](https://primeb2bservices.com) - [HubSpot](https://primeb2bservices.com/en/hubspot) - [AEO](https://primeb2bservices.com/multilingual-content-engine-for-seo-aeo) - [Competitive Intelligence](https://primeb2bservices.com/competitor-pricing-positioning-analysis) - [CRM](https://primeb2bservices.com/en/hubspot) - [Contact Us](https://primeb2bservices.com/en/contact-us) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Marek Kujda", "url" : "https://primeb2bservices.com/en/blog/author/marek-kujda" }, "dateModified" : "2026-11-02T19:54:40.690Z", "datePublished" : "2026-11-02T17:20:10.000Z", "headline" : "HubSpot Starter vs Professional vs Enterprise Flexible Seats Pricing (EMEA)", "mainEntityOfPage" : { "@id" : "https://primeb2bservices.com/en/blog/hubspot-starter-vs-professional-vs-enterprise-emea", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://primeb2bservices.com/hubfs/prime%20b2b%20services%20logo.webp" }, "name" : "PRIME B2B SERVICES SP. 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