AI in marketing pays off only when legal says yes. We map data flows, consent and documentation per use case, so your AI workflows pass review instead of stalling there.
Yes — if compliance is designed into the workflows rather than added after. Compliant marketing AI means mapped data flows, lawful bases and consent handled per use case, documentation that satisfies the EU AI Act, and vendors assessed before data moves — built in, not bolted on.
Instead of every AI initiative dying in review, you get pre-cleared patterns your team can reuse — and a paper trail that holds up.
EU AI Act obligations are phasing in while marketing teams improvise. Early, pragmatic compliance is cheaper than retrofits — and a trust signal your enterprise buyers notice.
No — we're practitioners who build compliant AI workflows and prepare the documentation. We work alongside your DPO or legal counsel, who keep final legal judgment.
Often yes, with the right lawful basis, minimization and safeguards — the answer is use-case-specific, which is exactly why mapping per workflow beats blanket policies.
Common and fixable. We start with an inventory of current usage, triage the risky patterns first, and legalize the rest step by step — no need to switch everything off.
